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Ad coins will flow to YouTube and TikTok

The arrangements for the social media giant in Turkey, came a more positive response. YouTube after the decision to open a representative office in Turkey TikTok, Turkey will open representative offices. Announcement Deputy Minister of Transport and Infrastructure He came from Ömer Fatih Sayan.

It is known that companies that do not open a representative office will face advertising restrictions. Both YouTube and TikTok will increase advertising revenues thanks to the agency they will open in our country.

Following YouTube’s TikTok will open a representative office in Turkey

Known as social media law in 2020 The amendment to the law numbered 7253 gone. After the change, the obligation to appoint representatives for foreign platforms with more than 1 million members was imposed. TikTok, who did not open a representative office within the given time, had previously 10 million lira and 30 million lira to be twice also administrative fine was interrupted.

Omer Fatih Sayan, twitter through ‘TikTok represented in Turkey He agreed to open the ‘description. Sayan requires other social networks to notify a representative as soon as possible and to fulfill their obligations. wish stated that.

After YouTube, TikTok’s announcement that it will open a representative office is thought to increase advertising revenue for both companies. Many companies will advertise on YouTube and TikTok due to the ad restriction of other companies.

The penalty process determined by the law numbered 7253 known as social media law

one – Social network providers who fail to fulfill their obligations will be fined 10 million Turkish lira.

2nd – If the obligation is not fulfilled within 30 days after the notification of this fine, the social network provider will be fined 30 million TL this time.

3 – The second time after the receipt of administrative fines that obligation is not fulfilled within 30 days taxpayer resident in Turkey will be banned advertising on the social network provider to provide real and legal persons concerned. The advertising ban decision will be published in the Official Gazette.

Social media law

4 – If the required obligation is not fulfilled within 3 months from the date of the decision to prohibit advertising, the President of the Information Technologies and Communication Authority will be able to apply to the criminal judge of peace to reduce the internet traffic bandwidth of the social network provider by 50 percent.

5 – In the event that the said obligation is not fulfilled within 30 days from the implementation of the judge’s decision regarding the acceptance of the application, the President of the Information Technologies and Communication Authority will be able to apply to the criminal judge of peace to reduce the internet traffic bandwidth of the social network provider up to 90 percent.

6- Social network providers, even at the end of this process, if they agreed to open a representative office in Turkey, they will be charged one-fourth of administrative monetary penalties imposed until that day, will be removed from advertising ban and will also terminate interference with Internet traffic bandwidth.

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